Is SEO Important? You betcha.

Holy smokes, this SEO stuff ain’t for sissies. I appreciate everyone who follows me! You make it easy to show you my work. But to find new customers and fans I need to dive in to SEO (search engine optimization). And let me tell you, it’s a deep dive. It’s the reason why you haven’t seen this piece up for sale yet:

Sterling Silver Bubble Bracelet. Not as important as SEO at this moment.

I’ve been in front of the computer for the last week. Don’t worry, I’ll getting to it, and I’ll let you know when it’s up.

I’m sure you’ve all heard of SEO. You might not think it’s necessary. You know, that magical thinking of “if you build it, they will come.” If we’re honest with ourselves, we’ll admit that that’s a delusion. There are no overnight successes. All those artists you see being successful? They’ve worked their hineys off to get where they are. While a lot take the face-to-face meet real people route, there is a growing number of people taking the online route. That’s where I’ve always gravitated, and where I’ve felt I’m the best at sales. And that means SEO work. And a lot of it.

It’s OK. Don’t feel bad for me, stuck in front of the computer while I should be making lots of new stuff, which is one of the other top five things I need to be doing to be successful online. I like online marketing. It’s an art in itself. I’ve missed it.

This time around it’s extra fun. There are so many tools out there, and facebook groups full of people who are more than willing to share their success techniques. As a friend says, “Thank you, baby Jesus!” I’m having a little challenge trying to get everything done that I need to, as in, I’m not. But I know it will come, and building a strong foundation is key in anything, and it will pay off. At least, that’s what I keep telling myself.

If you want to see how I’m doing, check out my Etsy shop, where I’ve been focusing. You’ll be able to tell the listings that I’ve worked on so far, if you click through a few. They’re the ones where the titles aren’t very pretty. But the tags I’ve put in? Killer, compared to the un-optimized listings. If you have no idea what I’m talking about, you’ll just have to trust me.

More work coming soon, I promise!

My Artful Journey, continued

I left off my art journey story at 2009, when I had last played with the silver. A that time, I was still making glass beads, and continued until 2012 when I had the call to dive into glass micro mosaics. (I just spent some time looking at old blog posts from that time. Boy, that was some fun, and I made some really cool stuff!)


When I started working with those teeny tiny little pieces of glass I never thought that that would be the end of me making beads. But, one thing led to another, and found myself only on the torch to make the small components, and to pull the fine stringers of glass for the mosaics. It was still a lot of torch time because each tiny chip of glass actually has anywhere from 5 to 11 layers of glass.

2012-2014

I did that for two years and made some really cool pieces but then I veered again, to making glass stringer stacked murrine.

Getting deeper and deeper into detailed work, as is my way, I didn’t create a a lot of finished pieces. The work that I did make was pretty spectacular, if you ask me. That whole process is a little mind-boggling.

That phase of work only lasted about six months. I’m happy to say, as with most things, I’m glad I took the time to learn the process.

November 2014

I decided that I was going to try my hand at writing again. I really do love writing, and it seemed like it would be the perfect job at the time. You see, my kids were in the tween stage and it was getting increasingly hard to find the amount of uninterrupted time that I needed to continue working in the studio. Writing would let me be in the house with them.

[insert HUGE laugh here from my writer friends]. I love you more than words, and especially the fact that you didn’t actually laugh in front of me at my naivete. Mwah!

We had also started a major construction project, adding on 1500 square feet of new space that included a recording studiol, so I couldn’t work in the studio. I don’t remember how long I tried the writing gig — maybe two years? During that time I learned that I could craft a story and I managed to write two almost-complete first drafts. I also realized that while I love writing, in the form of blogging, and how-to articles, fiction was just not my thing. It was disheartening to realize that after trying to force it for a couple years. I was miserable.

So, still wanting to do a “book thing” I decided I’d create coloring books for adults.

August 2016

I started publishing my coloring books for adults on Amazon and set the goal of publishing 12 books in 12 months. And I did it. During that year the new studio was finished and I jumped into journal art, paper art, and bookmaking.

I realized something very important. I need to make art. I’d missed it so much.

August 2017

I published my twelfth, coloring book. It would be almost a year from that time before I’d be back in the jewelry studio. I’ll pick up there in the next post. To tell you the truth, I lost track of a lot of what I did after the coloring books. My struggle with depression was at it’s lowest. I slept a lot, and was hiding from the world most of that time.

January of 2018

I found a good naturopath and I spent a lot of time working on digging out of that dark hole. The good news is that I made some major lifestyle changes and we figured out what works for me to be mentally healthy. I haven’t been on anti-depressants since September of 2017, and have never, ever, EVER, felt better.

Fun with Fiber

I’ve been squeezing in some fiber work between days in the studio working with silver, glass, and stone.

I’ve been trying to think back to when I discovered my love of fiber and I believe it dates back to childhood. My grandmother was always making something with yarn–afghans, pillows, or some iteration of crochet socks or scarves that everyone would receive at Christmas.

I remember digging through bags of her colorful scrap yarn ends and gluing coiled pieces of the remnants onto paper to make coasters. It kept me busy for hours.

When I was in about third grade she taught me how to crochet granny squares. I still love crochet. I have no idea what to do with it, but I love the process. At one point she tried to teach me to knit but that didn’t stick. I kept getting frustrated at dropped stitches and unraveling.

When I wasn’t at that grandma’s house I was busy learning embroidery at my great-grandma’s house. I remember the pillow cases with patterns stamped on them, or maybe it was tea towels. Either way, she taught me how to stitch with thread, and a few different stitches. My favorite was the French Knot.

I am blessed to have had crafty grandmas who spent time with me and had the patience to teach me.

You can find my fiber work in my ETSY shop.

Or follow my fiber and other non-jewelry work on Instagram @lorigreenbergart.